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Why is my sequence not sending emails?
Why is my sequence not sending emails?

Find out what you can check when your sequence is not sending and why

Reply Team avatar
Written by Reply Team
Updated over 10 months ago

There are multiple reasons why the sequence is not sending emails. Most of them are temporary and in this article, we will cover the most basic ones:

  1. email account-related

  2. limit-related

  3. schedule-related

  4. contact-related

Email account-related reasons

Email connectivity

The mailboxes used for sending should be well-connected in the settings. A good indication is a green dot next to your email. You may check this in the campaign settings tab:

If the dot next to your mailbox is red, we suggest reconnecting it. Here is an article about email account reconnection.

Email accounts limits

Make sure the mailbox has not reached its daily value for emails. If the Daily limit is reached, you can increase it in the Settings tab. Here is what you need to do:

  • go to the Email Accounts tab of your Settings

  • click on your mailbox

  • move to Safety

  • edit the Total number of emails

Limit-related reasons

Sequence limits

Sometimes the sequence is paused because the sequence limit is reached. There are two places you can use to check this limit:

  • sequence settings

  • email limit next to the toggle

Unique contact limits

During the trial period, you can only email 300 unique contacts. When you hover over the toggle, you can see this notification:

Schedule-related reasons

The sequence is only sending emails within working schedule hours. Make sure the schedule that is linked to the campaign is open๐Ÿ‘‡

If the schedule is closed, you can update it or wait until it opens the next day.

Contact-related reasons

Contact statuses

The system sends emails only to active contacts with valid emails. If the contacts are paused or finished, Reply will not send anything.

Contact steps

Some contacts can go through the step delay or throttling (preparation for sending). The emails are not sent unless the contact is active and is put on the steps:

๐Ÿ’ก Important: After the sequence is launched for the first time, it can take 20-40 minutes to start sending emails if the settings listed above are all set.

Sequence Processing

Sequences work in stages and you may notice from time to time that your campaign has stopped. Here is a deeper look into the stages your campaign goes through:

  1. Checkup of the settings and inbox for replies (up to 20 minutes);

  2. Actual sending of emails (up to 20 minutes).

Reply processes sequences every 10 minutes, with Stage 2 (sending emails) starting right after Stage 1 (checkup). If the system runs into errors, emails are not sent until the next processing. If there are no errors, emails will be sent out immediately.

The email sending lasts around 20 minutes. When processing is done, the sequence stops to check replies (to avoid sending follow-ups to those who replied).

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