With the Ramp-Up mode for email accounts, you can push your email accounts' deliverability to the next level, and safely reach hundreds of emails per day without any manual work.
Tips on increasing the volume
Increase the volume slowly if you send a lot of emails.
If you send emails daily, increase the volume faster than for a weekly sending.
If you send only to people who subscribe to your emails, you can go up with the limit faster.
Google deliverability guidelines are here, you can check those to get a better understanding.
💡 Important: The Ramp-Up mode is crucial for successful email delivery. Increasing the volume of sent emails too quickly after the Warm-Up will likely result in deliverability issues.
Steps to enable
Once you have checked all the tips and are ready to go with the ramp-up, follow these steps:
Go to the Email Accounts tab of your Settings;
Click on the mailbox;
Move to the Safety tab:
Turn the Daily Ramp-up toggle on;
Set the Starting amount (within the 40-60 range) - this is the number of emails that will be sent on day 1;
Choose the Ramp-Up value (the 10-25 range) - defines how many more emails will be sent every next day;
Click Save and it's done!
💡 Important: To find the current state of your Ramp-Up, you can hover over the fire icon. You can see the details without having to go to the Safety tab.
How it works
To get a better understanding of how everything works, we will review an example with a starting amount of 40 and a Daily ramp-up value of 20:
Day 1 = Starting amount value = 40;
Day 2 = Starting amount value + Daily ramp-up value (40+20=60)
Day 3 = Day 2 + Daily ramp-up value (60+20=80)
The value will keep increasing until the Total number of emails limit is reached. Once it is met, we will send a notification and the Daily Ramp-Up sub-section becomes inactive. The ramp-up for the account also stops.
Best practices
Warm up your email account.
Enable the Ramp-Up mode for the email account once you've finished warming it up.
Keep warm-up for the email account enabled while using the Ramp-Up mode.
Keep warm-up enabled even after the Ramp-Up is stopped for the email account as long as you're sending cold emails.