Each email or LinkedIn message in Jason AI SDR is uniquely crafted for every contact, combining their personal data with your business context to create highly relevant and personalized communications. Personalized messages are also designed to improve email deliverability. Since each message is unique, with different wording and context, the chances of your emails being flagged as spam are reduced.
Business context for personalization
Jason AI SDR personalizes your messages based on a mix of your own business inputs. For example, if you have 5 pain points, 6 value propositions, 4 case studies, and 3 CTAs in your business context, Jason AI SDR will randomly select one pain point, one value proposition, one case study, and one CTA for each message.
So, one email could use the 2nd pain point, 3rd value proposition, 1st case study, and 5th CTA, while the next one might use the 4th pain point, 1st value proposition, 3rd case study, and 2nd CTA—creating a unique, personalized message for each contact.
You can learn more about creating AI SDR sequences and adding business context in our Help Center article.
Contact-specific personalization using scraped data
We gather contact-specific personalization data from several sources:
Web Search: We perform a Google search for each contact and scrape the first news about them.
LinkedIn Activity: We scrape the contact's LinkedIn page, including their comments and posts over the last 3 months.
Company LinkedIn Page: We review the LinkedIn page of the contact's company, focusing on the "About" section and the latest posts from the past 3 months.
Company Website: We check the company's "What's New," "News," or "Blog" pages for any recent updates.
While every step in the sequence will be personalized, a default template email will still be available as a backup. This ensures that if we cannot find relevant information about a contact, we can still send the default message. For example, if you import your own contacts with only email addresses and no other data is available, the sequence will fall back on the template version for those contacts.
Preview options
You can preview personalized emails before they’re sent through the Preview tab. However, please note that you will only see the actual personalized message right before it’s scheduled to be sent to make sure it's up to date with the latest details. Until then, a placeholder message like Your personalized email will appear here will be shown.
If you want to generate a thread for a contact immediately, you can use the Personalize Now button.
You can select multiple contacts and click on the Bulk Personalize button to save time. Just keep in mind that it can take up to 3 minutes to personalize each contact. So, for example, if you’re working with 10 contacts, the whole process could take around 30 minutes.
Editing and regenerating personalized messages
You can also make changes to personalized emails yourself. Simply adjust the content as needed, and the updated message will be sent to the prospect. Additionally, if you need to regenerate a thread, you can choose to do so using the Re-generate preview button. Please note that this action cannot be reversed.
