There are 2 options to integrate Reply with HubSpot:

  • from within the Reply application
  • using Zapier

How to integrate with HubSpot from Reply

It’s possible to send all outgoing emails from Reply and incoming replies to HubSpot, and update leads in the HubSpot CRM. To do that: 

  1. In your Reply account, open the Emails tab of the Settings page and expand the BCC Settings section.

   2. In the BCC field, enter the HubSpot email address in the form of [email protected], where xxxxxxx is your HubSpot id. 

With this option, all existing contacts in HubSpot will be updated with the outgoing emails (and incoming replies, if set), and new contacts will be created if the email address does not exist in HubSpot.

How to integrate with HubSpot via Zapier

Zapier is a service that allows you automate tasks between other online apps (like Salesforce, Basecamp, and Gmail). It is based on the concept of actions and triggers. A trigger is an event that happens in one application and an action is the resulting event in another application.    

Example
Setting New Contact as a trigger in HubSpot and Create/Update Person as an action in Reply will create a new contact in Reply every time you create a contact in HubSpot.

If you would like step by step instructions on how to create Zaps, see the Integrations via Zapier article.

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